Under the headline Inspirational Packaging for an Attractive Future, the Alliance will showcase future technologies and solutions for the packaging industry.

Visitors will be given inspiration and a glimpse into the future of Value Added Packaging. The Alliance is seeking to continue spearheading innovation and development. Whilst the focus is on packaging, many solutions can be applied to commercial printing as well.

New location to meet brand owners and creatives

The stand will be positioned directly next to the Packaging Touchpoint in Hall 12, Stand C51 and C43.

The move from the traditional Hall 6 to this new location was made to strengthen the focus on the packaging market and to meet brand owners and creatives.

Presentations and seminars at the Packaging Touchpoint

This claim will also be underlined by the massive presence at the Touchpoint.

A presentation will show future technologies and give inspiration for creative packaging. With the help of samples it will be explained: WHAT can be done and WHY should a brand owner do it?
The presentation will be followed by more technical seminars with details about HOW the techniques can be successfully implemented.

In addition to these joint presentations, members will give additional presentations with even more new technologies and opportunities.

The dates: May 31st, June 3rd and June 9th, always at 3 p.m.

We cordially invite brand owners, creatives, printers and converters to visit the presentations and workshops and to continue the intensive exchange with many experts on our stand!

The companies exhibiting are:

Canon (digital print and packaging solutions), LEONHARD KURZ (hot and cold foil applications, holograms), Metsä Board (board for folding cartons), Merck (effect pigments), WEILBURGER Graphics (varnishes, adhesives and water-based flexo inks).

The Alliance is also hosting the stand of the Verpackungsrundschau, the leading German magazine for the packaging industry.