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FachPack 2016, Nuremberg|
Location: Messe Nürnberg
Following their successful participation last year, the members of the PrintCity Alliance will again be exhibiting on a joint stand at FachPack in Nuremberg.
The Alliance will be presenting both its own work and the latest technologies – not only on the exhibition stand, but also at a seminar in the PackBox.
Highly finished folding cartons, labels and POS displays
The exhibits at the last FachPack already included MÜESLOVE, the comprehensive system solution for cereals, which shows just what is possible and permissible against the backdrop of the increasingly strict statutory regulations in the food industry.
The lifestyle product in an elegant design has now been supplemented by a highly attractive POS display. Produced by digital printing, it expands the Alliance's portfolio to include liner-board and solid-board products.
The highly finished outer packagings of the Real Life Sample series have also been the subject of further development work:
To complement the packaging for "El Drago" luxury drinks, there are now also labels featuring virtually identical optical and haptic effects. A new edition of the carton itself is being produced by flexo printing.
Also being produced again are the high-quality folding cartons for cosmetics, which are suitable for the mass market.
In addition, visitors can find out about more of the latest capabilities and products, and get an insight into new technologies that are currently still in the development phase:
- Absolutely scratch-resistant, deep-matt coating (Diamond Matt)
- Personalisation by innovative digital foil finishing (Digital Metal)
- Virtual 3D with hot foil (Spatial FX)
- Lens effect with hot foil (Deep Lens)
- Virgin-fibre board now also coated (a new extrusion coating system)
FachPack will be held in Nuremberg from 27 - 29 September 2016.
You will find the Alliance's joint stand in Hall 7A, Stand No. 235 & 236.
Seminar: Packaging design, finishing and realisation
The seminar will be held in the PackBox forum (Hall 3A) on Tuesday, 27 September (11.45 a.m. – 1.15 p.m.).
Together with numerous experts from the PrintCity Alliance, Designer & Production Manager Alexander Dort will present various exemplary cases and samples to look into the following questions:
- How can a brand be optimally positioned at the POS and have a sustainable impact beyond that?
- What new technologies can help me position my product better?
- What possibilities are there for direct communication with the customer?
- What role can digital printing play?
The aim is to create an understanding of the technical possibilities and their realisation along the entire process chain: from design and the prepress stage, all the way to the different printing and finishing processes.
Participants on the joint stand and at the seminar:
Canon (digital printing systems), LEONHARD KURZ (hot and cold foil stamping applications, holograms), Metsä Board (virgin-fibre folding-carton board and white liner board), WEILBURGER Graphics (finishing coatings and water-based flexo inks).